Maybe most don’t say that companies should choose which of their company’s most successful stories can cut into a final professional business portfolio.
Sometimes we want to fit it all in, and we’re better off breathing, filtering, assessing, and then having fun at the ease with which certain company documents can get done. Embrace the power that comes with specificity, meditated actions, and exclusive about what serves your branding, company presentation, and published materials the most.
Just like a host who brings out the best china for lunch or dinner, pull out your best shape when you’re working on this presentation card.
Highlight your team’s strengths along with whatever they've done in their past that makes them great team players right this second. Stress out any wins, such as different awards or recognitions.
Then, just filter what you’ve created by checking that content against a few driving questions, such as: who are your clients? Share this with others to get feedback.
And know that the highlight we produce comes from listening and observing. That’s how we get to know people who end up as excited and connected to our company’s brand as anyone would over what’s beyond just a decent portfolio.
Also, rest assured that doing this correctly a few times certainly makes watching (even yourself) the quietest and calmest activity.
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